Jack Thompson AS Media Blog
Friday, 21 March 2014
Music Magazine Proposal
Music Magazine Proposal
My Music Magazine’s sub-genre is going to be Indie music.
This is because I believe that it is currently one of the most popular genres,
meaning that my magazine will appeal to a larger audience. The name of my
Magazine will be ‘UpBeat.’ I have chosen this name because allot of popular
music at the moment is very ‘up beat’ with a positive feel. Allot of people
listen to cheerful music in a major key to feel good. The Name ‘Up Beat’
creates a feeling of positivity. The magazine will give reviews of bands that
produce ‘Feel Good’ songs that people love to listen and dance to.
My Target audience will be from the age group 16 to 30,
mostly young adults. The magazine will be for anyone who has an interest in
music, not just the Indie genre. ‘UpBeat’ will also cover some other popular
genres in its feature but will mostly be on its chosen genre, Indie. This is
because I don’t want to limit my magazine to just one Genre and therefor just
one group of people. I want ‘UpBeat’ to be a ‘relaxed’ magazine when it comes
to its features and not just limit itself to one type of music and people.
Ideal readers of ‘UpBeat’ would be people that just want to listen to good
music and learn more about their favourite bands and aren’t just dedicated to one
genre of music. The Target Audience would have to have a flexible taste in
music and are willing to give a chance to bands with a different feel and
sound.
UpBeat will be published by IPC Media. The Same Publisher
that has published other music magazines such as NME. IPC Media are renown for
publishing great magazines so If UpBeat is published by IPC the magazine will
almost get immediate recognition and publicity.
Features that will likely to be included in UpBeat are:
Reviews of upcoming albums, Reviews of festivals from 2013 and advice on which
Festivals to go to in the summer of 2014, Top 10 UpBeat songs of the month that
will get you tapping your feet and The Headline Acts preforming at festivals of
2014. One of the main features in Upbeat will be about Festivals in 2014. The
feature will contain reviews from people about the festivals from the previous
summer and help them to decide on what festivals to attend in the summer of
2014. The review will include the reviews of the acts, music and the quality of
the festival ground themselves, such as them campsites where people will be
staying for the festival. The pictures I will use show what it is like when the
artists are preforming and the conditions of the living areas. These pictures
will help give the reader a feel for the general atmosphere of the festival and
to help the reader decide if the festival is for them. This feature will also
include a competition to win tickets to Leeds and V-festival.
Upbeat will be printed and distributed to stores all over
the UK. Digital copies on the web and for tablets and other handheld devices
will also be available. UpBeat will cost £1.80 because that was considered a
reasonable price on the survey that I did recently. This price is relatively
cheap for a music magazine. Its low price will encourage people to buy the new
magazine and after UpBeat has acquired a stable amount of subscriptions the
price can be negotiated.
One of UpBeats unique selling point will be that with every
issue there will be a code inside that allows you to download one of the top
‘UpBeat Songs of The Month’ on to your Mp3 player. Another selling point is
that UpBeat is a magazine that has not limited itself to only one genre and is
relaxed when it comes to reviewing different music and bands.
Monday, 13 January 2014
Wednesday, 11 December 2013
Monday, 9 December 2013
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